Color

Bouncie’s color palette reflects the brand’s personality—approachable, trustworthy, and detail-oriented. Each color has been carefully selected to enhance clarity and create a consistent look across all touchpoints.

Primary Color

Our primary color is the cornerstone of Bouncie’s visual identity, representing the brand’s energy, clarity, and approachability. It should take center stage in key elements like logos, headings, and other key focal points.

Use it consistently to create a cohesive look across all materials, while ensuring they are complemented by secondary and neutral colors. for balance. Always maintain accessibility by pairing primary colors with high-contrast elements.

Secondary Colors

Secondary colors provide flexibility and depth to Bouncie’s visual identity, supporting the primary color in a harmonious way. They are ideal for accents, backgrounds, or subtle design elements that complement the primary color without overshadowing them. Use secondary colors thoughtfully to create visual interest and variety while maintaining a cohesive and accessible design.

Neutral Colors

Neutral colors serve as foundational elements in Bouncie’s brand identity. They provide balance, support other colors, and enhance readability. Use neutral tones sparingly for text, backgrounds, or subtle accents, ensuring they don’t overpower primary colors. Maintain proper contrast to guarantee accessibility and a clean, professional aesthetic.